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365 Native

Collaboration with Tracie Jackson

365 Native is a collaborative project with Navajo designer Tracie Jackson. The purpose of this brand is to bridge the gap between traditional native fashion and modern street wear. We wanted to highlight how unique each individual tribe is. Stories of the Klamath culture are represented through the graphics, material, design and pattern, as well as through the branding. The website mock-up and packaging tags include information about the symbolic meanings of the designs we implemented. 

Chief Joseph pattern

Quail basket pattern as graphic

Leather detail mimics quail graphic

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